Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H2
Hakim 25712
VM0025712Platinummember25712@example.test · +601110025712 · Preferred outlet: OPLUMO Outlet 9
High ValueWeekend
Consent Status
Opted In
Points Balance
5,196
Current loyalty balance
Lifetime Spend
RM 6,496
Across 41 visits
Total Visits
41
Since 2024-04-29
Average Order Value
RM 179
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
173d
2026-04-19
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,196 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-19 · OPLUMO Outlet 9
Outlet purchase
2026-04-07 · Member activity · RM 134.25
App session
2026-03-26 · OPLUMO Outlet 9
Points credited
2026-03-14 · Member activity · RM 152.15
Win-back campaign delivered
2026-03-02 · OPLUMO Outlet 9
Outlet purchase
2026-02-18 · Member activity · RM 170.05
Points credited
2026-02-06 · OPLUMO Outlet 9
Outlet purchase
2026-01-25 · Member activity · RM 187.95