Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 25722
VM0025722Platinummember25722@example.test · +601110025722 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted Out
Points Balance
6,429
Current loyalty balance
Lifetime Spend
RM 8,037
Across 37 visits
Total Visits
37
Since 2024-10-25
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
66d
2026-08-04
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
6,429 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-04 · OPLUMO Outlet 2
Outlet purchase
2026-07-23 · Member activity · RM 130.50
App session
2026-07-11 · OPLUMO Outlet 2
Points credited
2026-06-29 · Member activity · RM 147.90
Win-back campaign delivered
2026-06-17 · OPLUMO Outlet 2
Outlet purchase
2026-06-05 · Member activity · RM 165.30
Points credited
2026-05-24 · OPLUMO Outlet 2
Outlet purchase
2026-05-12 · Member activity · RM 182.70