Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 25806
VM0025806Platinummember25806@example.test · +601110025806 · Preferred outlet: OPLUMO Outlet 1
App UserFamily
Consent Status
Opted In
Points Balance
5,972
Current loyalty balance
Lifetime Spend
RM 7,465
Across 39 visits
Total Visits
39
Since 2024-09-11
Average Order Value
RM 171
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
74d
2026-07-27
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,972 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-27 · OPLUMO Outlet 1
Outlet purchase
2026-07-15 · Member activity · RM 128.25
App session
2026-07-03 · OPLUMO Outlet 1
Points credited
2026-06-21 · Member activity · RM 145.35
Win-back campaign delivered
2026-06-09 · OPLUMO Outlet 1
Outlet purchase
2026-05-28 · Member activity · RM 162.45
Points credited
2026-05-16 · OPLUMO Outlet 1
Outlet purchase
2026-05-04 · Member activity · RM 179.55