Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 25875
VM0025875Goldmember25875@example.test · +601110025875 · Preferred outlet: OPLUMO Outlet 2
WeekendApp User
Consent Status
Opted In
Points Balance
4,555
Current loyalty balance
Lifetime Spend
RM 5,694
Across 36 visits
Total Visits
36
Since 2024-12-24
Average Order Value
RM 138
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
24d
2026-09-15
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
4,555 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-15 · OPLUMO Outlet 2
Outlet purchase
2026-09-03 · Member activity · RM 103.50
App session
2026-08-22 · OPLUMO Outlet 2
Points credited
2026-08-10 · Member activity · RM 117.30
Win-back campaign delivered
2026-07-29 · OPLUMO Outlet 2
Outlet purchase
2026-07-17 · Member activity · RM 131.10
Points credited
2026-07-05 · OPLUMO Outlet 2
Outlet purchase
2026-06-23 · Member activity · RM 144.90