Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 00268
VM0000268Goldmember268@example.test · +601110000268 · Preferred outlet: OPLUMO Outlet 14
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
2,578
Current loyalty balance
Lifetime Spend
RM 3,223
Across 22 visits
Total Visits
22
Since 2025-05-04
Average Order Value
RM 146
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
145d
2026-05-17
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,578 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-17 · OPLUMO Outlet 14
Outlet purchase
2026-05-05 · Member activity · RM 109.50
App session
2026-04-23 · OPLUMO Outlet 14
Points credited
2026-04-11 · Member activity · RM 124.10
Win-back campaign delivered
2026-03-30 · OPLUMO Outlet 14
Outlet purchase
2026-03-18 · Member activity · RM 138.70
Points credited
2026-03-06 · OPLUMO Outlet 14
Outlet purchase
2026-02-22 · Member activity · RM 153.30