Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H0
Hakim 00272
VM0000272Platinummember272@example.test · +601110000272 · Preferred outlet: OPLUMO Outlet 1
High ValueWeekend
Consent Status
Opted In
Points Balance
5,746
Current loyalty balance
Lifetime Spend
RM 7,184
Across 44 visits
Total Visits
44
Since 2024-05-09
Average Order Value
RM 147
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
109d
2026-06-22
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,746 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-22 · OPLUMO Outlet 1
Outlet purchase
2026-06-10 · Member activity · RM 110.25
App session
2026-05-29 · OPLUMO Outlet 1
Points credited
2026-05-17 · Member activity · RM 124.95
Win-back campaign delivered
2026-05-05 · OPLUMO Outlet 1
Outlet purchase
2026-04-23 · Member activity · RM 139.65
Points credited
2026-04-11 · OPLUMO Outlet 1
Outlet purchase
2026-03-30 · Member activity · RM 154.35