Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 00290
VM0000290Silvermember290@example.test · +601110000290 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,152
Current loyalty balance
Lifetime Spend
RM 2,691
Across 23 visits
Total Visits
23
Since 2025-06-08
Average Order Value
RM 151
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
92d
2026-07-09
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,152 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-09 · OPLUMO Outlet 2
Outlet purchase
2026-06-27 · Member activity · RM 113.25
App session
2026-06-15 · OPLUMO Outlet 2
Points credited
2026-06-03 · Member activity · RM 128.35
Win-back campaign delivered
2026-05-22 · OPLUMO Outlet 2
Outlet purchase
2026-05-10 · Member activity · RM 143.45
Points credited
2026-04-28 · OPLUMO Outlet 2
Outlet purchase
2026-04-16 · Member activity · RM 158.55