Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 00316
VM0000316Membermember316@example.test · +601110000316 · Preferred outlet: OPLUMO Outlet 11
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
253
Current loyalty balance
Lifetime Spend
RM 317
Across 4 visits
Total Visits
4
Since 2026-03-28
Average Order Value
RM 93
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
141d
2026-05-21
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
253 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-21 · OPLUMO Outlet 11
Outlet purchase
2026-05-09 · Member activity · RM 69.75
App session
2026-04-27 · OPLUMO Outlet 11
Points credited
2026-04-15 · Member activity · RM 79.05
Win-back campaign delivered
2026-04-03 · OPLUMO Outlet 11
Outlet purchase
2026-03-22 · Member activity · RM 88.35
Points credited
2026-03-10 · OPLUMO Outlet 11
Outlet purchase
2026-02-26 · Member activity · RM 97.65