Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 00405
VM0000405Goldmember405@example.test · +601110000405 · Preferred outlet: OPLUMO Outlet 15
New JoinerHigh Value
Consent Status
Opted In
Points Balance
4,290
Current loyalty balance
Lifetime Spend
RM 5,363
Across 39 visits
Total Visits
39
Since 2024-09-17
Average Order Value
RM 135
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
68d
2026-08-02
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,290 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-02 · OPLUMO Outlet 15
Outlet purchase
2026-07-21 · Member activity · RM 101.25
App session
2026-07-09 · OPLUMO Outlet 15
Points credited
2026-06-27 · Member activity · RM 114.75
Win-back campaign delivered
2026-06-15 · OPLUMO Outlet 15
Outlet purchase
2026-06-03 · Member activity · RM 128.25
Points credited
2026-05-22 · OPLUMO Outlet 15
Outlet purchase
2026-05-10 · Member activity · RM 141.75