Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 00047
VM0000047Membermember47@example.test · +601110000047 · Preferred outlet: OPLUMO Outlet 14
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
317
Current loyalty balance
Lifetime Spend
RM 397
Across 3 visits
Total Visits
3
Since 2026-03-21
Average Order Value
RM 114
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
166d
2026-04-26
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
317 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-26 · OPLUMO Outlet 14
Outlet purchase
2026-04-14 · Member activity · RM 85.50
App session
2026-04-02 · OPLUMO Outlet 14
Points credited
2026-03-21 · Member activity · RM 96.90
Win-back campaign delivered
2026-03-09 · OPLUMO Outlet 14
Outlet purchase
2026-02-25 · Member activity · RM 108.30
Points credited
2026-02-13 · OPLUMO Outlet 14
Outlet purchase
2026-02-01 · Member activity · RM 119.70