Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 00494
VM0000494Silvermember494@example.test · +601110000494 · Preferred outlet: OPLUMO Outlet 2
App UserFamily
Consent Status
Opted In
Points Balance
1,400
Current loyalty balance
Lifetime Spend
RM 1,751
Across 11 visits
Total Visits
11
Since 2026-02-11
Average Order Value
RM 167
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
60d
2026-08-10
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,400 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-10 · OPLUMO Outlet 2
Outlet purchase
2026-07-29 · Member activity · RM 125.25
App session
2026-07-17 · OPLUMO Outlet 2
Points credited
2026-07-05 · Member activity · RM 141.95
Win-back campaign delivered
2026-06-23 · OPLUMO Outlet 2
Outlet purchase
2026-06-11 · Member activity · RM 158.65
Points credited
2026-05-30 · OPLUMO Outlet 2
Outlet purchase
2026-05-18 · Member activity · RM 175.35