Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S0
Siti 00613
VM0000613Silvermember613@example.test · +601110000613 · Preferred outlet: OPLUMO Outlet 2
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,818
Current loyalty balance
Lifetime Spend
RM 2,274
Across 28 visits
Total Visits
28
Since 2025-03-16
Average Order Value
RM 78
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
86d
2026-07-15
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,818 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-15 · OPLUMO Outlet 2
Outlet purchase
2026-07-03 · Member activity · RM 58.50
App session
2026-06-21 · OPLUMO Outlet 2
Points credited
2026-06-09 · Member activity · RM 66.30
Win-back campaign delivered
2026-05-28 · OPLUMO Outlet 2
Outlet purchase
2026-05-16 · Member activity · RM 74.10
Points credited
2026-05-04 · OPLUMO Outlet 2
Outlet purchase
2026-04-22 · Member activity · RM 81.90