Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 00621
VM0000621Silvermember621@example.test · +601110000621 · Preferred outlet: OPLUMO Outlet 10
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
1,240
Current loyalty balance
Lifetime Spend
RM 1,550
Across 12 visits
Total Visits
12
Since 2025-12-15
Average Order Value
RM 158
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
100d
2026-07-01
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,240 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-07-01 · OPLUMO Outlet 10
Outlet purchase
2026-06-19 · Member activity · RM 118.50
App session
2026-06-07 · OPLUMO Outlet 10
Points credited
2026-05-26 · Member activity · RM 134.30
Win-back campaign delivered
2026-05-14 · OPLUMO Outlet 10
Outlet purchase
2026-05-02 · Member activity · RM 150.10
Points credited
2026-04-20 · OPLUMO Outlet 10
Outlet purchase
2026-04-08 · Member activity · RM 165.90