Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 00623
VM0000623Membermember623@example.test · +601110000623 · Preferred outlet: OPLUMO Outlet 12
Birthday SoonLunch
Consent Status
Opted In
Points Balance
192
Current loyalty balance
Lifetime Spend
RM 241
Across 5 visits
Total Visits
5
Since 2026-07-18
Average Order Value
RM 55
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
11d
2026-09-28
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
192 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-28 · OPLUMO Outlet 12
Outlet purchase
2026-09-16 · Member activity · RM 41.25
App session
2026-09-04 · OPLUMO Outlet 12
Points credited
2026-08-23 · Member activity · RM 46.75
Win-back campaign delivered
2026-08-11 · OPLUMO Outlet 12
Outlet purchase
2026-07-30 · Member activity · RM 52.25
Points credited
2026-07-18 · OPLUMO Outlet 12
Outlet purchase
2026-07-06 · Member activity · RM 57.75