Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 00659
VM0000659Membermember659@example.test · +601110000659 · Preferred outlet: OPLUMO Outlet 14
WeekendApp User
Consent Status
Opted In
Points Balance
146
Current loyalty balance
Lifetime Spend
RM 184
Across 7 visits
Total Visits
7
Since 2026-01-24
Average Order Value
RM 29
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
150d
2026-05-12
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
146 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-12 · OPLUMO Outlet 14
Outlet purchase
2026-04-30 · Member activity · RM 21.75
App session
2026-04-18 · OPLUMO Outlet 14
Points credited
2026-04-06 · Member activity · RM 24.65
Win-back campaign delivered
2026-03-25 · OPLUMO Outlet 14
Outlet purchase
2026-03-13 · Member activity · RM 27.55
Points credited
2026-03-01 · OPLUMO Outlet 14
Outlet purchase
2026-02-17 · Member activity · RM 30.45