Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 00686
VM0000686Silvermember686@example.test · +601110000686 · Preferred outlet: OPLUMO Outlet 7
App UserFamily
Consent Status
Opted Out
Points Balance
1,461
Current loyalty balance
Lifetime Spend
RM 1,827
Across 21 visits
Total Visits
21
Since 2025-06-29
Average Order Value
RM 87
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
107d
2026-06-24
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,461 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-24 · OPLUMO Outlet 7
Outlet purchase
2026-06-12 · Member activity · RM 65.25
App session
2026-05-31 · OPLUMO Outlet 7
Points credited
2026-05-19 · Member activity · RM 73.95
Win-back campaign delivered
2026-05-07 · OPLUMO Outlet 7
Outlet purchase
2026-04-25 · Member activity · RM 82.65
Points credited
2026-04-13 · OPLUMO Outlet 7
Outlet purchase
2026-04-01 · Member activity · RM 91.35