Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 00710
VM0000710Platinummember710@example.test · +601110000710 · Preferred outlet: OPLUMO Outlet 14
App UserFamily
Consent Status
Opted In
Points Balance
5,909
Current loyalty balance
Lifetime Spend
RM 7,386
Across 44 visits
Total Visits
44
Since 2024-08-04
Average Order Value
RM 145
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
22d
2026-09-17
App Status
Installed
OPLUMO App relationship
Member Status
Active
Platinum tier
Membership & rewards
Platinum member
5,909 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-17 · OPLUMO Outlet 14
Outlet purchase
2026-09-05 · Member activity · RM 108.75
App session
2026-08-24 · OPLUMO Outlet 14
Points credited
2026-08-12 · Member activity · RM 123.25
Win-back campaign delivered
2026-07-31 · OPLUMO Outlet 14
Outlet purchase
2026-07-19 · Member activity · RM 137.75
Points credited
2026-07-07 · OPLUMO Outlet 14
Outlet purchase
2026-06-25 · Member activity · RM 152.25