Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 00765
VM0000765Silvermember765@example.test · +601110000765 · Preferred outlet: OPLUMO Outlet 1
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,267
Current loyalty balance
Lifetime Spend
RM 1,585
Across 16 visits
Total Visits
16
Since 2025-07-23
Average Order Value
RM 96
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
173d
2026-04-19
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,267 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-19 · OPLUMO Outlet 1
Outlet purchase
2026-04-07 · Member activity · RM 72.00
App session
2026-03-26 · OPLUMO Outlet 1
Points credited
2026-03-14 · Member activity · RM 81.60
Win-back campaign delivered
2026-03-02 · OPLUMO Outlet 1
Outlet purchase
2026-02-18 · Member activity · RM 91.20
Points credited
2026-02-06 · OPLUMO Outlet 1
Outlet purchase
2026-01-25 · Member activity · RM 100.80