Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 00779
VM0000779Goldmember779@example.test · +601110000779 · Preferred outlet: OPLUMO Outlet 15
WeekendApp User
Consent Status
Opted Out
Points Balance
4,137
Current loyalty balance
Lifetime Spend
RM 5,172
Across 33 visits
Total Visits
33
Since 2025-01-19
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
52d
2026-08-18
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,137 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-18 · OPLUMO Outlet 15
Outlet purchase
2026-08-06 · Member activity · RM 130.50
App session
2026-07-25 · OPLUMO Outlet 15
Points credited
2026-07-13 · Member activity · RM 147.90
Win-back campaign delivered
2026-07-01 · OPLUMO Outlet 15
Outlet purchase
2026-06-19 · Member activity · RM 165.30
Points credited
2026-06-07 · OPLUMO Outlet 15
Outlet purchase
2026-05-26 · Member activity · RM 182.70