Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 00083
VM0000083Goldmember83@example.test · +601110000083 · Preferred outlet: OPLUMO Outlet 16
WeekendApp User
Consent Status
Opted In
Points Balance
3,280
Current loyalty balance
Lifetime Spend
RM 4,100
Across 35 visits
Total Visits
35
Since 2024-09-06
Average Order Value
RM 103
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
151d
2026-05-11
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,280 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-11 · OPLUMO Outlet 16
Outlet purchase
2026-04-29 · Member activity · RM 77.25
App session
2026-04-17 · OPLUMO Outlet 16
Points credited
2026-04-05 · Member activity · RM 87.55
Win-back campaign delivered
2026-03-24 · OPLUMO Outlet 16
Outlet purchase
2026-03-12 · Member activity · RM 97.85
Points credited
2026-02-28 · OPLUMO Outlet 16
Outlet purchase
2026-02-16 · Member activity · RM 108.15