Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 00839
VM0000839Silvermember839@example.test · +601110000839 · Preferred outlet: OPLUMO Outlet 7
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,057
Current loyalty balance
Lifetime Spend
RM 1,322
Across 42 visits
Total Visits
42
Since 2024-05-06
Average Order Value
RM 32
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
148d
2026-05-14
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,057 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-14 · OPLUMO Outlet 7
Outlet purchase
2026-05-02 · Member activity · RM 24.00
App session
2026-04-20 · OPLUMO Outlet 7
Points credited
2026-04-08 · Member activity · RM 27.20
Win-back campaign delivered
2026-03-27 · OPLUMO Outlet 7
Outlet purchase
2026-03-15 · Member activity · RM 30.40
Points credited
2026-03-03 · OPLUMO Outlet 7
Outlet purchase
2026-02-19 · Member activity · RM 33.60