Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 00916
VM0000916Membermember916@example.test · +601110000916 · Preferred outlet: OPLUMO Outlet 16
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
610
Current loyalty balance
Lifetime Spend
RM 763
Across 14 visits
Total Visits
14
Since 2025-10-16
Average Order Value
RM 55
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
124d
2026-06-07
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
610 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-07 · OPLUMO Outlet 16
Outlet purchase
2026-05-26 · Member activity · RM 41.25
App session
2026-05-14 · OPLUMO Outlet 16
Points credited
2026-05-02 · Member activity · RM 46.75
Win-back campaign delivered
2026-04-20 · OPLUMO Outlet 16
Outlet purchase
2026-04-08 · Member activity · RM 52.25
Points credited
2026-03-27 · OPLUMO Outlet 16
Outlet purchase
2026-03-15 · Member activity · RM 57.75