Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 00927
VM0000927Membermember927@example.test · +601110000927 · Preferred outlet: OPLUMO Outlet 10
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
789
Current loyalty balance
Lifetime Spend
RM 987
Across 9 visits
Total Visits
9
Since 2026-01-19
Average Order Value
RM 100
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
119d
2026-06-12
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
789 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 10
Outlet purchase
2026-05-31 · Member activity · RM 75.00
App session
2026-05-19 · OPLUMO Outlet 10
Points credited
2026-05-07 · Member activity · RM 85.00
Win-back campaign delivered
2026-04-25 · OPLUMO Outlet 10
Outlet purchase
2026-04-13 · Member activity · RM 95.00
Points credited
2026-04-01 · OPLUMO Outlet 10
Outlet purchase
2026-03-20 · Member activity · RM 105.00