Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 00938
VM0000938Goldmember938@example.test · +601110000938 · Preferred outlet: OPLUMO Outlet 4
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,514
Current loyalty balance
Lifetime Spend
RM 3,143
Across 22 visits
Total Visits
22
Since 2025-04-25
Average Order Value
RM 132
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
154d
2026-05-08
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,514 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-08 · OPLUMO Outlet 4
Outlet purchase
2026-04-26 · Member activity · RM 99.00
App session
2026-04-14 · OPLUMO Outlet 4
Points credited
2026-04-02 · Member activity · RM 112.20
Win-back campaign delivered
2026-03-21 · OPLUMO Outlet 4
Outlet purchase
2026-03-09 · Member activity · RM 125.40
Points credited
2026-02-25 · OPLUMO Outlet 4
Outlet purchase
2026-02-13 · Member activity · RM 138.60